VERI PERI is a newly manufactured color by Pantone. This is the first time the company has made a new color for Color of the Year rather than using one of their existing colors. “We have a new color, because we have a very new vision of the world now” says Pantone Color Institute’s Executive Director Leatrice Eiseman. She continues “It is literally the happiest and the warmest of all the blue hues. Because of the red undertone, it introduces an empowering feeling of newness, and newness is what we’re looking for.” Eiseman goes on to say “The color symbolizes the future, (it) has that sprightly, joyous attitude that we’re talking about, that carefree confidence, and creative spirit”.
Color is such a communicator of mood and attitude. I love this new color!
